Paketti: tryton-modules-marketing-automation (6.0.4-1)

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Tryton application platform - marketing automation module

Tryton is a high-level general purpose application platform. It is the base of a complete business solution as well as a comprehensive health and hospital information system (GNUHealth).

The marketing_automation module allows marketing actions to be automated. It is based on scenarios and activities that are executed on selected records.

Scenario ********

A scenario provides the entry point for records into an automated marketing campaign. Each record can only enter a scenario once.

A cron task runs periodically to find new records to apply the scenario to.

Activity ********

The activities form a scenario. They define which action should be triggered and when it should happen. The activities are organized as a tree.

Actions *******

Send E-Mail

The activity send an e-mail to the party defined on the record. The E-mail is composed using an HTML `Genshi <https://genshi.edgewall.org/>`_ template with `record` in the evaluation context. All `<a>` elements have their `href` replaced by a shortened version used to trigger children activities. If the `href` value is `unsubscribe`, it is replaced by the URL which allows the recipient to block their record for the scenario. A empty image is automatically added at the end of the `<body>` to track when emails are opened.

Record ******

It stores a reference to the records included in each scenario. If the record is blocked, no activity will be triggered for the record.

Record Activity ***************

It stores the state of a record for an activity of the scenario.

A cron task runs periodically to execute any waiting record activity that is due.

Configuration *************

The marketing_automation module uses parameters from the section:

[marketing]:

 - `email_from`: The default `From` for the email.
 - `automation_base`: The base URL without a path for the unsubscribe URL
    and the empty image.
    The default value is created using the configuration `[web]` `hostname`.

Muut pakettiin tryton-modules-marketing-automation liittyvät paketit

depends

recommends

suggests

enhances

dep: libjs-sphinxdoc (>= 5.2)

JavaScript support for Sphinx documentation
dep: python3

interactive high-level object-oriented language (default python3 version)
dep: python3-genshi

Python XML-based template engine - Python 3.x
dep: python3-pkg-resources

Package Discovery and Resource Access using pkg_resources
dep: python3-werkzeug

collection of utilities for WSGI applications (Python 3.x)
dep: tryton-modules-marketing (>= 6.0)

Tryton application platform - marketing module
dep: tryton-modules-web-shortener (>= 6.0)

Tryton application platform - web shortener module
dep: tryton-server (>= 6.0)

Tryton application platform - server
dep: tryton-server-api-6.0

näennäispaketti, jonka toteuttaa tryton-server

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